Meet the speakers
Erin Weigel
Deliveroo
Erin, Senior Design Manager at Deliveroo, is a designer, leader and storyteller who has years of experience in designing with impact. In the forum, she’ll share how a culture of experimentation and personalisation has led to growth at Booking.com where she worked for 9 years as well as at Deliveroo.
Jarno Kartela
Marimekko
Jarno has years of experience helping companies with his expertise in data science, decision-making and creativity. Today he's at the forefront of technological innovation at Marimekko as the Digital Transformation Director – paving the way for the future of commerce at the iconic Finnish fashion house.
Tom Thörnblom
Lyko
Lyko is an omnichannel beauty giant with the market’s broadest range, inspiring customers to be their best selves. Tom, Head of Communication & Sustainability, shares how courage, setbacks, and a strong vision are crucial for the company culture. He highlights that localisation and customer centricity enabled the journey of growth at Lyko.
Frederik Fryland
Nordea
Frederik is the Personalization Lead at Nordea, driving the adoption and scale of personalisation use cases across the Nordics. With a deep foundation in full-stack marketing and growth methodologies, Frederik consistently employs data-driven strategies to service Nordea's customers. His primary goal is to catalyse growth and ensure personalised online experiences for customers across all channels.
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