In our design work at VR, we highlight:
👉 Desirability, viability and feasibility: Aligning the business logic, tech, and user needs.
👉 Customer-centricity: Including customers from planning to post-execution analyses.
👉 Collaborative teamwork: Including VR’s and multi-vendor experts in the process.
👉 Accessibility: Providing users with good service, regardless of the device, taking into account screen readers and keyboard-assisted navigation.
👉 Holistic design: Taking into account the entire omnichannel customer journey in web design.
👉 Testing and validation: Using qualitative and quantitative tools to ensure that new features have the desired impact.