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Ilona Kuusela

Managing Consultant, SEO / SEM / analytics, Lean Marketing Lead

We believe that technology is a tool which we need to master, but the actual business impact of the service is the first thing we want to understand.

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Ilona Kuusela is our Lean Marketing lead. She's an analytics guru vamped with magic SEO and SEM skills. She’s a Ms.C. Tech graduate of Aalto University Information Networks and has earned her spurs with no other than the all mighty Google.

Ilona started her career in digital commerce at Timgu, one of the earliest search engine marketing companies in Finland. After the acquisition by Kwantic Analytics, she worked with SEO, internet analytics, and display and mobile advertising at the newly formed Quru, a leader in it’s own field. In 2014 she joined Google as an agency solutions consultant working with media agencies. 

Ilona is on a mission to change how digital marketing is done in Finland. She's all about SEO and SEM, which are key factors in getting high quality traffic on an ecommerce site, and likes to power it up with the right analytics.

She has an unbeatable tool box when it comes to growth hacking digital sales through marketing. She also preaches about the importance of marketing: It’s not an add-on, it’s in the core of digital sales. 

On her free time Ilona is an actor, dancer, choreographer and producer at Ilves Theater in Helsinki. She also loves climbing and bouldering. Her favorite way to wind down is to spend time in nature, she’s an avid trekker and highly recommends everyone to visit the Finnish national parks.

My Projects

  • B2B Digital Marketing Growth Hacking - case Suomen Yrittäjät

    Suomen Yrittäjät

  • Online Sales Growth Hacking - case Lassila & Tikanoja

    Lassila & Tikanoja

  • Building Agile Omnichannel Commerce - case Anton & Anton

    Anton & Anton

My Blog Posts

Google Shopping Ads are now in Finland – best practices for setup

Ilona Kuusela


How to get search engine visibility for your web store

Ilona Kuusela