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Lauri Eloranta

Managing Partner 

+358 40 775 8184


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Lauri filled one of his longtime dreams when he found Columbia Road together with Sampo Hämäläinen. Before starting his own company, Lauri had a long succesful career at our mother Futurice where he did everything from leading teams, to sales and setting up Futurice's London office. 

Lauri has a very detailed understanding of digital ecosystems and their implications to modern and traditional businesses, and has the rare capability of explaining complicated matters in eloquent, understandable ways. He's always trying to make things better and help other people develop professionally. Lauri's intelligence shines through in everything he does, so much so that the University of Helsinki asked him to lecture in Computational Sciences. 

The greatest asset Lauri has is his uncanny ability to jump into any given situation in any given field and succeed. Lauri easily manages small and large projects. He's realistic about hurdles and expectations - and always, always puts people first. 

On his free time Lauri runs the streets of Katajanokka and enjoys the culinary experiences Helsinki offers.  


My Projects

  • Building Agile Omnichannel Commerce - case Anton & Anton


    Anton & Anton

  • Improving Digital Customer Experience - case Helsingin Sanomat


    Helsingin Sanomat


My Blog Posts


Verkkokauppa muuttaa teollisuuden - onko Suomi valmis?

Lauri Eloranta

Consultant


Verkkokauppa ei ole IT-projekti

Lauri Eloranta

Consultant


Varo verkkokauppa-vendorin vedätystä

Lauri Eloranta

Consultant


Digitalisation is not Digital

Lauri Eloranta

Consultant


Toni Laitila joins Columbia Road

Lauri Eloranta

Consultant


Sirkka-Liisa Rotinen joins Columbia Road

Lauri Eloranta

Consultant


Matti Parviainen joins Columbia Road

Lauri Eloranta

Consultant


Ilkka Rämö joins Columbia Road

Lauri Eloranta

Consultant