In this newsletter, we’re exploring how to turn AI potential into practical wins – with a free canvas, in-person events, and expert guidance to help you get started at scale.
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Stories from the Road

Vol. X  ✽  No. 2  ✽  Thursday May 8

Some-summer-2024

From the editor

Turning AI buzz into business results

 

AI is everywhere right now, but when it comes to digital sales, many teams are still figuring out how to move from hype to real, measurable value. The good news? You don’t have to start from scratch.

 

In this newsletter, we’re diving into how to unlock scalable AI opportunities in your digital sales. 🚀

 

From a practical canvas to help you map out where AI can make the biggest impact to two hands-on events, one in Helsinki and another in Stockholm, and a new blog that outlines three concrete steps for scaling AI, we’ve packed this issue with tools and insights to help you make smarter moves with AI.

 

Hope it inspires your next step forward, friend! 👇

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Mia and the Roadies

Download our AI opportunities in digital sales canvas

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Unlock scalable AI opportunities

 

Looking to scale AI in digital sales but not sure where to start? Start identifying AI opportunities in digital sales with our practical, ready-to-use canvas. 

 

This tool helps you:

  • Align AI with your key business objectives
  • Map customer journeys and internal processes
  • Spot pain points, bottlenecks, and untapped opportunities
  • Match the right AI capabilities to real-world needs
Download the free canvas

Welcome to our next events

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Live events in Helsinki & Stockholm: AI Agents at scale

 

We’re bringing together sales, marketing, and AI innovators for two high-energy live events packed with real-world insights, demos, and hands-on action. 

 

What's in store:

🔹 Real-world use cases and key lessons from our AI agent projects

🔹 Live demos of next-gen sales experiences, including Agentforce and custom-built AI agents

🔹 A hands-on workshop where you’ll design your own AI-powered agent

 

Don’t miss out – secure your spot today! 

Stockholm, May 14th
Helsinki, May 22nd

From Roadies to the world: Industry insights

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Three steps to scale AI opportunities in digital sales

 

AI can do a lot, but turning its potential into business impact is where most teams get stuck. In our newest blog, Principal Consultant Pirkka Kaijanen shares three practical steps to move from experimenting with AI to making it a core part of your sales strategy.

Read the full blog

Get ready for your next steps with AI

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Want to dive deeper?

 

If you're looking for a broader view of what's possible with AI in digital sales – from keynote recordings to expert insights and practical resources, we've brought everything together in one place. Explore our AI resources to find inspiration, tools and ideas for making AI work for your business, whatever stage you're at.

Explore our AI resources

Enjoying the newsletters?

 

Share the newsletter with your friends and colleagues – or anyone who would also love to hear the latest in digital commerce.

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Columbia Road, A Nordic Digital Sales Consultancy, Stockholm, Helsinki, Tampere, Munich, Berlin, London, www.columbiaroad.com

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