The Growth Hacker's Handbook — a definitive guide for growth and growth hacking
Growth is on everyone’s lips in today’s business world. It defines how a company is seen from the outside, how it succeeds and how it is evaluated. Growth is taking over in management teams (think about the rise of Chief Growth Officer title) and is becoming a differentiator between the good and the outstanding. Yet, almost no company we work with has a dedicated budget for growth or a growth team with a growth owner.
This book is here to change that.
1. How to achieve digital growth
2. Planning and preparing for growth hacking
3. Growth hacking in action
Simply put, growth hacking is the universal best practice for getting more revenue and more customers in digital channels. That’s a promise you can sign on.