A Nordic Digital Sales Consultancy
This book is a crystallisation of the key themes leaders in IT need to understand in 2021 to push their digital-enabled sales forward.
Sharing a common understanding of the buyer journey between functions allows IT to choose and combine technology solutions more efficiently to create concrete sales impact.
In this webinar, we welcome the global B2B ecommerce expert Marta Dalton (Global eCommerce Director at Unilever, formerly Coca Cola) to explore the changing B2B landscape and how to adapt to it. We'll also hear case stories from leading-edge B2B companies Framery and hallon.
Join to learn how to best digitalise your account-based sales and bring efficiency and automation to B2B sales practices for online success.
"Columbia Road was able to combine everything into elegant user experience and a technically cutting-edge solution that also allows us to be data-driven in the future." Timo Korander, Head of Consumer Services - Digital Commerce, Posti
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