Growth hacking is a fast-paced iterative process that aims to maximise digital sales and online conversions.
The idea is to make rapid experimentations in the fields of marketing, content and communication, web development and business strategy. Experimenting is data driven: without proper KPI’s and ways to measure them growth hacking is impossible.
Our growth hacking team consists of a team of experts from various fields. We work in close collaboration with our clients aiming to bring down silos and nurture a growth culture inside their organisation.
Digital sales, or any sales, can’t be operated as an IT-project and the whole organisation needs to understand that. We believe that in order to make digital commerce a well-oiled engine, it needs to become a top priority for the company - on all levels.
Our strategists, customer experience consultants and design & technology experts will help you stay relevant in the ever changing digital commerce landscape.
There’s no denying that marketing has gone digital. Our full stack marketers do SEO & SEM, marketing automation, digital marketing, affiliate marketing, content/inbound marketing, guerrilla marketing, loyalty marketing, multi-level marketing, growth hacking and social media marketing.
In addition to all of the above, our marketers will do whatever it takes to get you the right leads and turn them into customers.
We believe that technology is a tool which we need to master, but the actual business impact of the service is the first thing we want to understand. We respect your platform choices, but we can also help you to choose the right tools if you’re just starting.
Our experienced full stack developers can build for you the smoothest digital money making machine there is.
Everyone needs tools to make things happen, but the tools should not drive business decisions.
You have chosen the best digital sales platform for your needs and we respect that. Our specialists will help you understand the actual business impact behind running a digital commerce business and bring out the best of your tools including Shopify, SAP Hybris, Magento, WooCommerce, Marketo, HubSpot, Salesforce, Amazon and Microsoft Azure.
We believe in the lean philosophy. All our actions are carried out with the goal of adding value to the end customer. Our methods are agile, we are transparent in what we do and we communicate with our customers actively. We love to proceed quickly and iterate as we go.
Using the Columbia Road Digital Commerce Canvas, you get a thoroughly holistic yet light kickstart for analysing, planning or redesigning your digital sales and customer acquisition in a 1 to 2 hour workshop.
With the help of this canvas you'll be able to, for example, map current challenges in digital commerce, set target state, do opportunity analysis, map responsibilities, and find out the most critical aspects of customer experience.