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Digital Commerce Canvas

Kickstart analysing, planning or redesigning your digital sales and customer acquisition.

Download the canvas

Map the big picture of your digital sales

The Digital Commerce Canvas is your go-to tool for mapping the big picture of your digital sales and customer acquisition. It helps you to keep the big picture and holistic business understanding in mind when beginning improvement efforts. When moving forward, the canvas helps to prioritise and focus.


With the canvas, you get a holistic yet light kickstart for analysing, planning or redesigning your digital sales and customer acquisition in a 1-to-2-hour workshop.

With the help of this canvas you'll be able to:

  • Map current challenges in digital commerce 
  • Set target state for digital commerce
  • Analyse opportunities
  • Map responsibilities around digital commerce
  • Find out the most critical aspects of customer experience

Get the canvas