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Download free Nurturing Campaign Canvas

Map out your nurturing campaigns with this easy-to-use template

Marketing automation allows you to build automated customer nurturing models to support your business. Powerful customer nurturing campaigns can have a significant impact on your lead generation and sales. Also, they can improve your customer satisfaction and retention, as well as win back lost customers.

This nurturing campaign canvas helps you to successfully map out and prioritise nurturing campaign ideas for your business.

The nurturing campaign canvas walks you through the mapping of:

  • The objective and how it ties to your business goals 
  • Target audience
  • Triggers
  • Content and data needs
  • How to measure success
  • How to optimise the experiment
  • Concrete tasks for implementation

By downloading this canvas, you will get a blank template to fill in your nurturing campaign ideas. In addition, you will get a canvas example of one company.


Sounds great; I'm ready to get my Nurturing Campaign Canvas!