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Nurturing Campaign Canvas

Map out your nurturing campaigns with this easy-to-use template.

Download the canvas

Support your business with nurturing models

Marketing automation allows you to build automated customer nurturing models to support your business.

Powerful customer nurturing campaigns can have a significant impact on your lead generation and sales. Also, they can improve your customer satisfaction and retention, as well as win back lost customers.

This nurturing campaign canvas helps you to successfully map out and prioritise nurturing campaign ideas for your business.

By downloading this canvas, you will get a blank template and an example of one company.

The nurturing campaign canvas walks you through the mapping of:

  • The objective tied to your business goals
  • Target audience
  • Triggers
  • Content and data needs
  • How to measure success
  • How to optimise the experiment
  • Concrete tasks for implementation

Get the canvas