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Blog


Posts


How to map your buyer personas' value proposition [free download]

Ville Loppinen

Managing Consultant, Full Stack Marketing


How to measure the experience in customer experience?

Julia Kurhinen


CX & concept design using the SAFe framework – 3x3 takeaways

Mari Silvennoinen

Principal Consultant


How to upgrade your click & collect experience

Mari Silvennoinen

Principal Consultant


Build a loyalty program that truly increases customer retention in these 3 steps

Mari Silvennoinen

Principal Consultant


How to incorporate analytics into different stages of the customer journey

Emmi Tervala

Consultant


A Short Guide to Personalisation

Patricia Åkerman

Marketing & Comms


How to build in-house analytics skills to gain constant customer insight

Antton Ikola

Consultant, Strategy


B2B Customer Journey Mapping - Start with these 5 steps

Emmi Tervala

Consultant


Why and How to Create a Customer Journey Map - Download Free Template

Emmi Tervala

Consultant


3 Easy Steps for Measuring Customer Experience

Mari Silvennoinen

Principal Consultant


Customer Experience Strategy: How to survive in a competitive digitalized environment

Eero Martela

Managing Consultant, Growth


Why optimising individual touchpoints is a failing strategy?

Toni Laitila

Consultant, Strategy


The Jon Snows of Customer Experience: Reflections from CEM2016 Seminar - Part 2/2

Eero Martela

Managing Consultant, Growth


The 4 Building Blocks of CEM: Reflections from the CEM2016 Seminar - Part 1/2

Eero Martela

Managing Consultant, Growth


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