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Newest cases

  • Customer data re-activated: building a sales and marketing stack for hypergrowth

    Bo LKV

  • Agility meets the benefit of scale: A story of becoming customer-centric


  • Creating impact with an agile sales and marketing team and experimentation culture


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"Thriving in online sales is a continuous learning journey. It’s about increasing revenue, making buying easy, and growing the customer value. The way we optimise our entire sales funnel in close cross-competence collaboration with Columbia Road has led to significant business results and new ways of working not just for the online sales team but also for other teams in the organisation." Jussi-Pekka Erkkola, Director, eCommerce & Digital Services, Elisa

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